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MaritzCX CEO Carine Clark on Why Company Culture Matters

Lisa Christensen: Hello and welcome to UB insider, sponsored by 30 Women to Watch, Utah Business’ annual awards program honoring the who’s who among female leaders in the Beehive State, this year on May 11th. I’m Lisa Christensen, online editor at Utah Business magazine. I’m speaking today with Carine Clark, CEO of MartizCX. How are you today?

Carine Clark: I’m terrific.

Lisa Christensen: So today at the Economic Summit you gave a presentation about company culture and how vital that is to promote a good culture. Why is that so important for companies to consider?

Carine Clark: Well I have a passion for what we’re doing, what we’re building and culture sits right at the center of that. And I think not enough people pay attention to if their culture is helping them drive their business. Because at the end of the day, happier employees equal happier customers.

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