Allegiance Named Winner of the Temkin Group’s 2014 Customer Experience Vendor Excellence Award

– Allegiance Voice of Customer software recognized second year in a row for helping companies improve the customer experience –

SALT LAKE CITY – April 9, 2014 – Allegiance, a provider of Voice of Customer/Customer Experience technology and services, has been selected as one of the three winners in Temkin Group’s 2014 Customer Experience Vendor Excellence Awards for the second year in a row. Temkin Group, a customer experience research and consulting firm, created this award program to recognize the companies that provide products and services that help businesses significantly improve the customer experience.

Allegiance software helps organizations to discover key insights from customer data and share it with those who can take action to improve operational performance and customer retention. The Allegiance Engage platform combines customer feedback and customer behavior with big data from CRM and operations systems. Managers can act instantly to rescue, upsell, cross sell, or improve operations and efficiency. Allegiance’s innovative Spotlight data mining module turns mountains of data into insights in seconds by quickly finding relevant patterns, allowing practitioners to spend more time driving change.

“At Allegiance, our true objective is to help our clients achieve their business goals – namely reducing customer churn and increasing revenue. Accordingly, we help our clients connect their VoC and CX efforts directly to their business goals,” said Carine Clark, CEO and president of Allegiance. “Our software integrates easily with other systems so that decision-makers can see the connections between customer experience, operational performance, and business results. With this results-focused philosophy and approach, VoC and CX teams can earn a seat at the executive table and drive significant change.”

Now in its second year, Temkin Group’s Customer Experience Vendor Excellence Awards are judged by five industry experts who evaluate the nominees’ capabilities, results, and client case studies. The scoring also includes direct feedback from clients.

“Congratulations to Allegiance for being selected as one of this year’s winners,” states Bruce Temkin, CX Transformist and managing partner of Temkin Group. “We had a fabulous set of nominees this year; it’s great to see so many excellent vendors helping companies raise the bar on customer experience.”

About Temkin Group 

Temkin Group ( is widely recognized as a leading customer experience research and consulting firm. Many of the world’s largest brands rely on its insights and advice to steer their transformational journeys. Temkin Group combines customer experience thought leadership with a deep understanding of the dynamics of organizations to help accelerate results. For more information about the Customer Experience Vendors Excellence Awards, visit the Customer Experience Matters blog at

About Allegiance, Inc.
Allegiance, Inc. helps companies systematically reduce the time it takes to listen, understand and respond to customers’ needs and problems, creating customers for life. The company’s retention management solutions, powered by its Voice of Customer (VoC) platform, help organizations to increase retention rates up to 25% while improving the customer experience and performance management. The Allegiance open architecture platform is offered in a variety of turnkey solutions and is fully integrated with an industry-leading partner network. For more information about Allegiance, visit