The mystery shopping industry continues to change, evolve, and provide clients with valuable information. One such change, Experiential Mystery Shopping (EMS), is a program companies use to provide a base for designing their mystery shopping program as well as a tool to obtain competitive benchmarking data and best practices for their unique industry.
Download The Customer Side of Mystery Shopping and see how a major retailer used EMS to enhance their customer experience and improve overall profitability.
- The benefits of EMS
- How to design EMS to focus on key drivers of CX
- EMS best practices from an actual case study