The MaritzCX Ask the Expert team answer your questions. This time, we’re discussing best practices on how to operationalize VoC and we’re looking forward to your participation!
Here’s the premise of our discussion:
The success of any CX program is directly connected to how Voice of Customer (VoC) is used. Even a program that has a holistic approach to collecting feedback across customer touch points is likely to fail unless there is a defined plan for how to use the results. A concrete plan entails operationalizing VoC by establishing a systematic, codified approach – one that ensures your organization is learning from customer feedback, building accountability, and taking action to improve CX.
Join this event and learn:
- You’re not the only one with questions about how to use VoC results
- Insight from CX experts
- Best practices from real case studies
It’s not enough to simply have a VoC program. Let MaritzCX experts help you bring added value to your CX initiative by explaining how to make VoC part of your organization’s operational process.
MaritzCX Ask the CX Experts Team
Jennifer Passini, Senior Director of Solution Strategy
Stacy Bolger, Senior Strategic Consulting Director
Jen Rubin, Senior Director of Solution Strategy