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Mobilize Me!

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New Research Reveals Mobile Survey Respondent Preferences

Did you know that over 60% of respondents in a standard CX survey are completing the survey on a mobile device?  Are your surveys optimized for the small screen? Recent research on research conducted by MaritzCX, Dynata, and FocusVision, sampled nearly 3,000 survey respondents to better understand the preferences of mobile and non-mobile respondents and explore alternative data capture methods. This webinar reveals the results of five new techniques that improve respondent experience and capture higher quality responses.

Join MaritzCX Product Manager, Ted Saunders, to learn:

  • New ways to present multi-attribute grids
  • Alternative list question presentations
  • Pagination – it is better to present one question per page or use multiple pages
  • New ways to present NPS questions

Register today to learn mobile survey respondent preferences and see how these statistics and techniques can help you take your mobile survey strategy to the next level.

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MaritzCX is the world’s only full-service customer experience company that combines technology, data, and research expertise to make sure the right people in your organization can understand and respond to every customer experience in real time.

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MaritzCX

MaritzCX