PredictionCX
Act before you even have to ask
Act before you even have to ask
PredictionCX enables you to take action with confidence as customer experiences unfold. Take the information provided by survey respondents and apply that knowledge to your entire customer base using dormant stockpiles of organic customer data. What was once a limited view of respondents will evolve into a clear picture of which customers to engage and what you can do to win their loyalty and business.
PredictionCX will help you:
To find out more about PredictionCX, download the Product Overview.
For every customer who bothers to complain, 26 other customers remain silent.
Source: White House Office of Consumer Affairs
Declining survey response rates, the potential for biased data, and customers who expect stellar service as a matter of course all call for a new approach to gauging sentiment. By building a predictive model that combines small doses of hard response data with all known attributes about the rest of the customer base, PredictionCX enables organisations to predict customers who need intervention, even if they have not asked for it. This means you can maximise the value of your existing response data rather than spending your efforts fishing for more.
Predictive modelling for CX combines survey data with organic customer data to apply insights to individual customers, whether or not they responded to a survey. This process allows you to identify customers at risk of leaving, even if they have never told you so. In other words, it lends colour and humanity to the customer experience and allows you to inject the same into your response. The result is not only the ability to identify specific customers most in need of proactive intervention, but to pinpoint those whose loyalty represents the highest value to your organisation.
Predicting the sentiment of your most valuable customers, with a high degree of accuracy, can easily yield millions in revenue through targeted recovery.
While competing technologies may help you group customers together or identify statistical drivers, only PredictionCX allows you to append insights at the individual level, in real-time. With detailed operational data at the individual customer level, you have the power to spawn one-to-one case management initiatives, launch one-to-many marketing campaigns and provide the insight that informs organisational policy and decision making. The result? Proactive intervention with individual customers, as well as the ability to supercharge your CX focus overall.
PredictionCX is a game-changing resource for customer experience programmes. Become one of the first in your industry to predict customer satisfaction and take swift action on an individual, channel, or policy level, before your customers even have time to react. You will wonder how you ever achieved success without it.
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