You are 3 Times More Likely to Achieve Financial Success with CX Maturity
CX Maturity Leads to Financial Gain gives an in-depth analysis of how we came to the conclusion that creating a mature CX programme will lead to increased profits and financial gain. A MaritzCX study of over 4,000 CX professionals found that companies that are at the highest levels of maturity are 3 times more likely to have improved financial results and retention as those in the lower half of the maturity curve.
72% of CX professionals surveyed consider their company’s CX programme not very successful—therefore, it is vital to understand how to develop a CX programme that is centered on what your customers expect from your organisation so you can generate success. More and more companies choose to focus on measuring more aspects of the customer experience—but our research shows that more measuring doesn’t improve the experiences of your customers.
Read more about the study and learn how you can increase your bottom line and create a more customer-centric environment by downloading CX Maturity Leads to Financial Gain.