Drive Incremental Revenue Growth: Get the Forrester Customer Experience Index Surveys on the MaritzCX Platform
MaritzCX and Forrester have partnered to provide Forrester’s Customer Experience Index (CX Index™) surveys within the MaritzCX Platform. This partnership gives MaritzCX customers access to pre-built survey templates across 17 industries.
Forrester’s CX Index gives organisations insight into their customer experience quality, the competitive landscape, and areas for improvement to drive incremental revenue growth.
For CX practitioners who want to use the Forrester Customer Experience Index questions and methodology, they are available as pre-built surveys that help you get faster time to market to collect data.
HOW IT WORKS
Once the survey is active, data will be sent to Forrester to calculate the proprietary CX Index score for individuals who complete the survey. Data from the survey can then be used for all of the product features within the MaritzCX platform, or exported in any way you may choose. Customers interested in comparing their scores to industry benchmarks can subscribe to Forrester’s benchmark study to view the full data directly in Forrester’s CX Index Platform.
“It is no longer a secret that companies will increasingly win or lose on the battleground of customer experience. To truly improve the customer experience, businesses need deep, actionable CX insights,” said Roxana Strohmenger, vice president, Customer Experience Index, Forrester. “We have created pre-built surveys on the CX Index to take the stress and guesswork out of getting value from your CX program. We’re excited to expand the reach of our CX Index by partnering with MaritzCX.”